The new global ad labeling could reshape how users see and interact with sponsored results, effecting CTR, on Google Search.

The latest Google Ads API update gives advertisers new AI-driven automation, smarter bidding options, and deeper performance ...

Think audience signals drive PMax? Think again. Learn what really controls your Performance Max targeting – and how to make it work for you.

DirecTV wants to use AI to put you, your family, and your pets inside a custom TV screensaver. If that’s not uncanny enough, you’ll find items you can shop for within that AI environment, whether it’s ...

Google recently updated its sponsored search results – those listings that typically appear above organic results in search engine results pages (SERPs) – with new navigation ...

When you search for certain queries, you’ll find a list of sponsored results at the top of the page. Scroll past the links and click the “Hide sponsored results” button at the end of the block. These ...

Britain's antitrust watchdog on Friday labeled Google a "strategic" player in the online search advertising market, paving ...

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Google will replace AdSense’s Ad Networks block with an Authorized Buyers control on Nov. 6, allowing new buyers by default ...