If you read a lot, like me, you might notice almost daily there’s a new study that contradicts some earlier research. Something causes cancer — then it’s good for you. You know the drill. What’s going ...

Correctly distinguishing between correlation and causation is critical because it influences how treatments for illnesses are devised and tested. Also, in the context of the law, it ensures that as ...

Did you know you can customize Google to filter out garbage? Take these steps for better search results, including adding my work at Lifehacker as a preferred source. I usually focus on something a ...

There’s an old saying that goes, “figures don’t lie, but liars can figure.” But sometimes even the figures can spin a confusing story. That’s why I’ve always appreciated the power of understanding ...

After reading Dalton Conley’s piece on recent developments in social-science research (“The Data in Your Lap: How to Interpret Naturally Occurring Experiments,” The Review, December 19), I can only ...

Forbes contributors publish independent expert analyses and insights. I write about the broad intersection of data and society. As machine learning has expanded beyond its roots in the worlds of ...

Forbes contributors publish independent expert analyses and insights. I write about the broad intersection of data and society. Waymo put it best this past December when the company noted that “deep ...

A comment posted by a reader on a recent post reprimanded me for suggesting that marijuana caused relationships to go bad. In this instance the reader was mistaken, as I had specifically used the word ...

There are a lot of SEO studies out there, but not all of them are made equal. Here's how to decide if X is really affected by Y, or merely a coincidence. Every so often the SEO community will erupt ...