Google Analytics' new property, App + Web, allows marketers to combine the dimensions and metrics of app and website data into a unified report. Google introduced a new analytics feature in late July ...

Google is meeting its analytics customers where they tend to spend the most time: on tablets and smartphones. In fact, in its latest upgrades to Google Analytics, Google has put the spotlight on its ...

Google has launched an official Google Analytics app for iPhone, providing the same data you’re used to from your web dashboard on your mobile device, including visits, sources, page views and user ...

Here is a small but important update to Google Analytics: Developers can now create a single reporting view that includes both web and app data. Google says this will help businesses that have ...

From looking at the screenshots, the app appears to produce reports that look like a PDF export of Google Analytics data. The developer says this app provides 19 different reports, almost triple what ...

I’m no math wiz, but I’ll admit it: When it comes to the Web, I’m a total stats nerd. My statistical obsession actually began during my days as a TV news producer. Back then, I’d eagerly check my ...

We may earn a commission when you click links to retailers and purchase goods. More info. Google Analytics, an invaluable app for website owners that never seems to get the attention it deserves, ...

Marketers and website owners rejoiced yesterday as an official Google Analytics app was finally released for the iPhone, two years after the app was released for Android. The iPhone app comes with ...

Earlier this year, Google released an official app for its Google Analytics service on iOS allowing users of the popular service to view data and reports on the go, but the dedicated app has only been ...

Google has launched Firebase Analytics, a new analytics solution for mobile apps, at this year’s I/O 2016 developer conference. Firebase was acquired by Google in late 2014 and helps developers build ...