Makeup and beauty are more than just routines—they are powerful forms of self-expression and confidence boosters. Whether you ...

Sydney Sweeney turned a “get ready with me” (GRWM) video into a cleavage contour tutorial. The sped-up Instagram video was ...

In this makeup tutorial, An Knook showcases a Halloween-inspired eye look with a devil theme, inspired by a Pinterest picture ...

Kylie Jenner posted a makeup tutorial featuring her daughter, Stormi, 7, on TikTok on Sunday, Sept. 14, referring to her by her previously-revealed nickname of 'goosey' or 'goose.' ...

Victoria Beckham dropped a new video to showcase her 6-step eyeshadow tutorial to get her signature smokey eye look. The fashion designer and singer unveiled the new “Eye Wardrobe” collection from her ...

Sydney Sweeney redefined everyone’s “past bedtime” routine, giving a makeup masterclass that included touching up her assets. The video came amid reports of her romance becoming “serious” with Scooter ...

From glazed donut skin to latte makeup to cinnamon cookie butter hair, Hailey Bieber has mastered the art of naming beauty looks off of delectable foods and drinks. Her latest viral beauty look is no ...

Kylie Jenner and Stormi Webster are a glam mother-daughter duo. Case in point, Kylie Cosmetics founder and her 7-year-old daughter marked a new milestone as they filmed their first GRWM video together ...

The teen applied the latest product from her mother's beauty line in the new video Starr Bowenbank is the Style Editor at PEOPLE. She joined PEOPLE in 2025 after serving as a News Writer for InStyle.