Navigate the hyper-competitive peak season with insights into ad spend trends, the retail industry’s top advertisers and ...

Sydney – September 30, 2025 – New research from Nielsen Consumer & Media View (CMV) shows that the Australian economy is a ...

New Nielsen Ad Intel data reveals Australia’s insurance brands boosted ad spend by 4.7% year-on-year to $463.7M, led by Youi, ...

A new report by Gracenote, the content data business unit of Nielsen, highlights a significant opportunity for car ...

Nielsen Ad Intel data reveals Indonesia’s biggest advertisers and fastest-growing ad sectors in H1 2025. Unilever leads the ...

As part of this offering, Nielsen has also developed a new set of metrics that gauge the efficiency of achieving both reach ...

Despite the pinch of cost-of-living pressures, leisure time isn’t shrinking, it’s shifting. Travel remains a top aspiration, ...

Nielsen's new Marketing ROI Blueprint unlocks confident decisions. Understand strategies to prove the full business impact of ...

Anticipation of the 2026 FIFA World Cup™ is growing the U.S. soccer fanbase. Get the insights to reach the right fans as a ...

In the hustle and bustle of today’s marketplace, personalization is your secret weapon to make meaningful connections with your consumers. Doing so effectively requires understanding who you’re trying ...